Photos by Indigital Images
Welcome to Fashion Bytes, a cheat sheet for your favorite runway designers. From style inspirations to behind-the-scenes scoops, here’s everything worth knowing at Milan Fashion Week Spring 2018.
The brand: Fendi
The history: Adèle and Eduardo Fendi founded a leather and fur company in Rome in 1925. By 1946, their daughters Paola, Anna, Franca, Carla and Aida joined the family business. Adèle’s granddaughter, Anna’s daughter, Silvia Venturini Fendi, who today oversees accessories and menswear, originated the house’s iconic baguette bag (a frequent plot point in Sex and the City).
The designer: In 1965, the Fendi sisters recruited a young designer named Karl Lagerfeld. At over 50 years, the Lagerfeld tenure at Fendi is the longest ever in fashion. For Fendi’s 90th anniversary, Silvia Venturini Fendi and Karl Lagerfeld acknowledged the crowd together from the Fontana di Trevi in Rome, the restoration of which the house helped finance.
The show: Described in show notes as “a world where Italian Futurism meets tropical travel” Fendi’s runway resembled a Caribbean squall capable disrupting space-time. With Kanazawa wave like fringes of blue and green hair by Sam McKnight, models Kaia Gerber, Kendall Jenner and the Hadids stormed the runway in striped diaphanous fabrics that undulated like water. Alternately, strong tailoring on jackets and skirts recalled the broad shoulders (although sometimes cutout) and nipped waists of the ’40s and ’50s. But the show stealer was the styling, thanks to colorful graphic mesh socks paired with pumps.
The f-row: Dressed in head-to-toe red, momager Kris Jenner held court with stylist Kate Foley, actor Jamie Campbell Bower and fashion blogger Bryanboy.
The verdict: A veritable tsunami of styles in no way disrupted the sheer enjoyment of this show. From the colors to the prints to the vintage tailoring, Fendi’s SS18 collection feels like a refreshing blast from the past straight into the future.
SHOP: Fendi
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